The Blue Spot Method
Unlocking innovation potential with cognitive tools and methods
Trusted By
For pioneers, creators, researchers, and organizations shaping the future of innovation.
Rooted in the brain’s adaptability network, this innovation framework transforms uncertainty into innovation by harnessing the locus coeruleus for imagination, attention, and foresight
Navigate uncertainty
Neurological Networks
A cognitive approach
Inspired by the Locus Coeruleus, the brain’s norepinephrine hub, it regulates attention, adaptability, and cognitive flexibility, providing a structured approach to engaging with ambiguity and transformation.
The Role of Locus Coeruleus in innovation, behaviour and foresight
The locus coeruleus (LC) is a key brainstem structure that drives cognition, uncertainty processing, and exploratory behavior
Advanced cognitive modules to optimize strategic foresight and adaptive thinking, amplifying ideation and discovery
Transforming Efficiency in Foresight and Innovation
Blue Spot Method's impact at a glance
How does it work?
A structured approach to innovation. Follow a step-by-step process to shape, refine, and expand your ideas using cognitive principles and strategic tools.
01
Create your innovation object
Innovation objects are perceivable constructs—technologies, processes, or ideas—that drive change and create value. Shaped by cognition, they encompass functions, values, or abstract frameworks that guide thought and action.
02
Use cognitive modules
Refine your innovation by exploring, shaping, and expanding its potential through structured exercises, cognitive frameworks, and strategic tools. Use guided prompts and dynamic methods to challenge assumptions, uncover possibilities, and push boundaries. Through iterative exploration and refinement, your innovation stays adaptive, impactful, and future-ready.
03
Identify cognitive anchors
Identify key symbols, concepts, and narratives as cognitive anchors for innovation. These fundamental elements shape perception, decision-making, and creativity, providing stability amidst uncertainty and guiding impactful ideas.
04
Cognitive anchor mapping
Structure all cognitive anchors into a unified reference map, organizing them from core principles to broader applications. Continuously refine it as the project evolves, adapting to new insights, emerging patterns, and shifting contexts.
The Blue Spot
Innovation starts with cognitive mapping
Establish a cognitive foundation for the innovation process by mapping the mind’s natural responses before structured creation begins.
Retrospective Projection
The future is felt before it happens
Reconstruct the pathway leading to a desired future outcome, identifying key moments and experiences.
Cognitive Influence Map
Ideas move through network of minds
Identify points of cognitive convergence and divergence that influence adoption, resistance, and the spread of ideas.
Cognitive Value Fit
Innovation must fit cognition to thrive
Assess how well an innovation object aligns with user mental models and expectations.
Reframing
A shift in perspective changes everything
Expand the conceptual boundaries of an innovation object by exploring what it is, isn’t, could be, and couldn’t be.
Cognitive Value Stream
Ideas flow—where do they get stuck?
Map the cognitive progression of an innovation object and identify transformation points where cognitive inputs modify meaning, structure, or function.
Transformation pathway
Change is a cognitive journey
Map the cognitive transformation process of an innovation object, from initial perception to full integration.
Depth analysis
Meaning exists in layers
Uncover the cognitive layers that shape how an innovation object is understood and used.
The Four Sights
What you see depends on how you look
Explore an innovation object across time and scale, shifting between past, present, and future.
Cognitive SWOT
Innovation succeeds where cognition aligns
Recognize cognitive friction points where user perception, decision-making, or problem-solving is influenced or challenged.
Mind Palace
Thought becomes space, space shapes thought
Construct a multi-sensory cognitive structure where concepts are placed, linked, and retrieved.
10 Cognitive Modules
for shaping the future
Offering in-depth insights, cognitive frameworks, and practical strategies for harnessing cognitive flexibility in innovation and strategic foresight.